Tourism is a major economic driver for North Carolina with $17.1 billion in travel expenditures, $4.2 billion in payroll, $2.5 billion in tax receipts and employing 198,900 residents. Despite the fundamental influence climate and weather have on tourism services across the state and beyond there is limited understanding of the relationship between these phenomena and day-to-day business operations and long-term economic and environmental sustainability.
To address this relationship, East Carolina University’s Center for Sustainable Tourism, in partnership with the National Climatic Data Center and N.C. Sea Grant, will present a workshop Nov. 14-15, 2008, on the ECU campus on climate, weather, and the tourism industry. Special emphasis will be given to the business and economic dimensions, and the complex relationship between a fluctuating and inconsistent climate, and tourism.
In addition to featuring business owners and operators from various tourism sectors across the state, speakers include Ken Cordell, Project Leader and Pioneering Scientist, USDA Forest Service Research and Development; Neal Lott, Chief, Data Access Branch, National Climatic Data Center; Daniel Scott, Chairman, World Meteorological Organization’s Expert Team on Climate and Tourism; and Melissa Wheeler, Vice President of Brand, Great Wolf Resorts, Inc. Space is limited for the workshop.
Full program and registration information, visit http://www.ecu.edu/cs-acad/sustainabletourism/Climate-Tourism-Workshop-2008.cfm.
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